YOUR FITNESS JOURNEY STARTS HERE.
Taking the first step in your fitness journey is something to be proud of, and you’re already heading in the right direction. We understand that starting out can sometimes feel overwhelming or intimidating, which is why our spaces are designed to be welcoming, supportive, and beginner-friendly. Whether you’re interested in the gym, group fitness, or personal training, our expert coaches and uplifting community are here to guide you, encourage you, and help you feel at home. At PURE, you’ll never be alone on your journey—you’ll always have the support you need to succeed.
We have 3 Intro Offers to help you kickstart your journey: Gym, Group Fit, and Intro to Personal Training. Not sure which option is best for you? Click on the link below to connect with a PURE team member. Our team will guide you in the right direction to help you get started.

30 DAYS
$30
INTRO
*Locals Only* Kickstart your fitness journey with 30 days of unlimited gym access for just $30. Along with premium amenities like showers, lockers, towel service, parking, and access to the pool & hot tub, you’ll get the chance to experience everything our community has to offer. It’s the best way to see the value of membership and find out if PURE Gym is the right fit for you.
INTRO TO
PERSONAL
TRAINING
$189
Start strong with three 1:1, 60 minute, personal training sessions designed to help you feel confident and comfortable in the gym. You’ll work with a trainer of your choice to learn the space, build a personalized routine, and set clear goals for your fitness journey. It’s the perfect way to experience the benefits of expert guidance and discover how training can accelerate your results.
Please note: we do not offer refunds on any membership sales, no exceptions. If you think you may be moving or only visiting us short term, please ask one of our front desk attendants to help you select the best option for you.
Taxes will be applied at checkout.
FAQ'S & Policies
Don't see your question? Please email us at
members@puremovement.ca

Hear what our members have to say:
Michaela S.
I’ve been training once a week with Christine Crawford for 9 months and I have a completely different body. My own family doesn’t recognize me. I would never have even considered training with a personal trainer for this long because I didn’t think I could afford it but how can I afford not to? I’m stronger, my routine is better, I eat better, I sleep better, I want to go to the gym now, it’s my happy place. Christine focuses on form which I appreciate because then when I am alone in the gym I am more confident that I’m doing it right. Each week is something different and always challenging. I’ve learned so much from her! Somehow I like the stairclimber now? My weekly workout with her is the hardest thing I do all week - if I can do that, I can do anything! I also attend her Pilates class which is basically a mini version of her PT sessions! Highly recommend!
Pure as a facility is also amazing and I love going there. All the staff are friendly and treat me like family. The PT Plus program is actually a deal if you are serious about prioritizing your health! Very easy going non-toxic place! Macha Madness smoothie is bomb. IYKYK
Amelia D.
I highly recommend this gym and their group fitness classes. The instructors and the vibe is so supportive and motivating. They make it easy, with the app to sign up, the text reminders, shoes and towels provided, and the BEST smoothies. You just have to take the step and show up. You won’t regret it!
Rachel O.
PURE is the best gym in Penticton when it comes to group fitness and smoothies. The friendly, professional staff members have so many different types of classes to offer to meet your physical and athletic goals. Currently, I love their mat Pilates classes which offer light resistance training, with progressive overload; I certainly feel stronger and more confident after only a few months of classes!