There’s personal training and then there is PURE personal training. What sets PURE personal training apart? 


We have partnered with leading personal trainer Nicole Funk and her elite team of trainers to create specialized training programs that will challenge and inspire you to take your fitness to the next level.


Their collective expertise includes:


  • Athletic strength and conditioning 

  • Weight loss and body sculpting

  • Pre and post natal 

  • Post injury rehabilitation

  • Post cardiac episode rehabilitation 

  • Training for daily life 


Look no further if you want personal training that is truly personal and works for your body, your mind, your goals and your life. Results are inevitable. 


Are you ready? 




 For Nicole, fitness is integral to health and wellbeing. This is how Nicole has lived her life since an early age – excelling at sport, passionate about fitness and an advocate for investing in health. Today Nicole is sought-after as a personal trainer, helping clients use fitness as the path to living their best life.  A seasoned coach with over 15 years of broad experience, Nicole has trained clients in all stages of life and varying fitness abilities. This gives Nicole a wealth of experience to lead her team of trainers to deliver a powerful, positive and truly transformational training experience. 


Nicole believes that successful training starts with a strong connection and she is skilled at helping her clients drill down to what really matters. Nicole’s philosophy guides the approach of all PURE trainers. 



- Bachelor Degree in Health & Recreation Education, Psychology minor – University of Victoria

- Certified Personal Trainer (Can-Fit-Pro)

- Certified Spin Instructor

- Certified Group Fit instructor

- First Aid & CPR / AED




Brent’s mission in life is to help people get fit, maintain and improve their fitness goals, and live a happier and healthier life. An avid sportsman, Brent has played to win and played for fun. He applies his personal experience and fitness expertise to coach athletes to reach the top of their game and individuals to build a strong fitness foundation. Brent takes an enthusiastic approach to personal training and strongly believes that with proper nutrition, a well-designed exercise program and some hard work anything is possible.  Brent is also the Strength and Conditioning Coach for the PENTICTON VEES!




- Personal Fitness Trainer Diploma from the Northern Alberta Institute of Technology (NAIT)

- Certified Personal Trainer under the governing body of the Canadian Society for Exercise      

  Physiology (CSEP).

- Currently studying for Bachelor of Health Sciences from Thompson Rivers University

Indoor Cycle Certification from Alberta Fitness Leadership Certification Association 

- First Aid, CPR & AED


Mhaire, a former competitive dancer, brings a passionate spirit and sharp skills to training. Mhaire inspires her clients to discover their own strength and exceed their own expectations. She particularly enjoys introducing female clients to strength training, leading to enhanced confidence and effective body sculpting. Mharie guides her clients to use fitness as the means to live a strong and healthy life. 



- Diploma in Human Kinetics at the Okanagan College

- Certified personal trainer through the Canadian Society for Exercise Physiology

- Group Fitness certification (CFES)

- Level 1 coaching certification through Gymnastics BC

- First Aid, CPR & AED 




As a former college football player, Peter knows what it takes to be at the top of your game.

Today, Peter channels this experience to help his clients be on top of their game in every day life.  Peter believes in lifestyle-type specific training to equip clients with the specific strength, mobility and cardiovascular endurance they need to maximize enjoyment of their chosen activities and pursuits. 


As a Kinesiologist, Peter is trained to assess movement, performance and function of the human body and he incorporates this expertise into all aspects of his training. Peter works with his clients to help maintain, rehabilitate or enhance the movement, performance or function of their bodies in all aspects of their lives – be it sports, recreation, work, exercise and simply living life to the full. 


Whatever your age or stage in life, Peter’s passion and enthusiasm for living a natural, healthy and balanced life will motivate and inspire you, his workouts will keep you on your toes and his trained eye will ensure proper form and injury prevention. 




- Bachelor of Education: Kinesiology (McGill University)

- Bachelor of Applied International Business and Entrepreneurship (Mount Royal University)

- Standard 1st Aid / CPR / AED

Sydney lives and breathes sport, exercise and activity. From a young age, she has lived an active lifestyle and pushed to the top of her game with a golf scholarship to a U.S university. 
Sydney sets goals and achieves them.  Sydney motivates, inspires and supports her clients to do the same. 
No matter your goal – be it to build strength, lose weight or improve your swing, Sydney will help you achieve it and ensure the process is enjoyable and rewarding. 



- Bachelor of Arts in Sport Management and Personal Health and Wellness at Cardinal Stritch University 
- ISSA certified Personal Trainer
- First Aid and CPR  
- Group Fitness

Jamie MacFarlane

Growing up, Jamie was that kid that would take part in any sport or activity going on.  This enthusiasm in her youth led her to a variety of sports with soccer being one of her favourites.  Her soccer career is where her love and appreciation of fitness started.  Jamie played soccer at a competitive level, playing for Team Saskatchewan and Western Canada Training Programs.

After high school, Jamie continued to play NCAA Division 2 soccer in the United States while completely her degrees in Corporate Fitness and Physical Education. Upon completing university she went down south (way south) to Australia to play professionally.

Having achieved some of her life goals because of being fit and strong Jamie is very passionate and motivated to get others to that same stage of life & fitness.

Functional fitness and strength are two things that lead to a long, active and healthy lifestyle.  Jamie is excited to get as many people there as she can.  Jamie loves to work hard, focus on strength and overall health but will definitely make it fun and add some flare. 



- Bachelor of Science in Corporate Fitness

- Bachelor of Education in Physical Education

- Minor in Coaching

- AFAA Certified Personal Fitness Trainer

- TRX Functional Training Course

- First Aid/CPR/AED


30 minutes can change the way you see results.

That's all it takes.  What have you got to lose?

Work with a Certified Personal Trainer, One-on-one, for only $35/session.

Email our Personal Training Manager

Nicole Funk to get started!

21 Lakeshore Drive W,                                                    

Penticton, BC                                                                       



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